We are pleased to announce that ADVANTECH, a global leader in AIoT, has recently officially taken over the operations of AURES Technologies. Following this acquisition, AURES now operates under the new Brand name ADVANTECH-AURES, reflecting the collaboration between both Companies. All business activities, Products and Services previously under AURES will now continue under ADVANTECH-AURES.
The new Brand will honor the spirit and value proposition of AURES while being empowered by ADVANTECH. It will debut on the market with a clear mission to provide value-driven Products and Services. The goal of ADVANTECH-AURES is to initiate growth from the Retail and Hospitality sectors and expand its Products and Solutions into the broader “Intelligent City Services Market”, with the vision of becoming a leading player in this field. AURES is particularly well represented and known in the POS & KIOSK markets whereas ADVANTECH has a strong global footprint and is vertical driven.
ADVANTECH will expand their presence in the whole Retail and Hospitality markets with its new ADVANTECH-AURES Brand.
In my position of newly appointed CEO of AURES and Vice President of ADVANTECH Service-IoT Group, I am pleased to announce that our alliance will soon enable our Companies to leverage their combined expertise to enhance product offerings and expand into rapidly changing markets.
AURES has a strong heritage of product innovation and leadership, with well-established Brand and channel networks across Europe, Australia, and the US, complemented by Service Support through RTG in the US. Through this collaboration, ADVANTECH-AURES aims to deliver a broader range of Product portfolios, focusing on Quality, Design, and integrated AIoT Solutions.
With the ADVANTECH-AURES Brand, we are entering an exciting new phase alongside ADVANTECH. “Together, we are stronger.”
We look forward to your continued support and partnership as we embark on this great new chapter, combining the strengths of both Companies.
Kind regards,
MC CHIANG
Chief Executive Officer – AURES
Service-IoT Vice President – ADVANTECH Co. Ltd
